Nicola is an experienced marketing consultant, who set up her first agency in 2009 and now co-owns four agencies within the Maze Media group. After graduating in Psychology from Leeds University, Nicola joined the world of PR working across some well known national brands. A few years later she joined a national insurance company and developed an in-house marketing team, becoming a self-employed marketing consultant only a few years later.

In 2009 Nicola founded Maze Media with four partners which kicked off her life in the agency world. As the business grew and the clients diversified, To The End was set up to specialise in audience engagement and performance content marketing. Within the Maze Media Group where Nicola is a Partner, sit Studio 20a, whose focus is on branding and design and Hut42 who specialise in Digital Technology/Software.

She loves vegan food, walking, cities and dislikes people who hog the middle lane on motorways.