Mara is a young Digital Marketer with a passion for online advertising. She studied Media & Advertising at the Catholic University of Milan and graduated in 2014.

Shortly after completing her studies, Mara moved to London to further develop her skills and career. She soon joined the marketing department of the Volunteer Centre of Kensington & Chelsea to help the organisation engage with the local community through non-traditional communication channels.

She then switched to the private sector and joined the marketing team of an online property management business. During her work experience, Mara developed a deep interest in PPC and digital advertising. She joined To The End in January 2017 to deal daily with keywords lists, bids and data sets. She has a healthy obsession with vegan food, tv series and analytics.