Our creative family Journal.

Making the generation who doesn’t care, care

Millennials and Generation Z, being as digitally savvy as they are, are renowned for consuming tonnes of social content. Brands constantly want to look ‘cool’ by marketing through top influencers with thousands of followers, however, it’s becoming increasingly difficult to cut through the social media noise, create business results and yield a measurable ROI. The…

Facebook’s ‘Not-so’ Fake News

With visual content such as memes becoming the language of the web it’s no surprise that Facebook want in. With a great deal of contextual background, cultural artefacts such as memes are often difficult for the best of us to get our heads round, let alone a computer system with no sense of humour to…

How I stay creative and inspired

Losing creativity as a designer is one of the scariest things known to us, it’s a worrying time where you wonder if you’ve lost your superpowers as Peter Parker did in Spiderman 2. Fear not, there are ways to stay creative and I believe every person finds their own little method of keeping those creative…

The Latest Social News for July (ish)

And KABLAM there it is – night-time. You’re sitting there as usual, in your undies, playing around on Instagram and posting at the ideal time according to the Audience tab on your Insights (I’ll save you the trouble; it’ll show a spike at 9pm unless it’s Sunday). You look wistfully outside for the chirping birds…

My First Day at a Content Marketing Agency

My first day of work at To The End began rather differently from my typical student day at University. I woke up to my nervously set 4 alarms and the stark realisation that eating leftover pizza for breakfast was no longer acceptable ( … or is it?). This is it – I thought. It’s time…