We’ve made it to the finals of a fair few industry awards in our time, but the feeling never fades. This time, in fact, it’s been amplified incredibly. We’re proud to announce our place as a finalist of the Content Marketing Awards 2016.
Woo! Now what is it?
The Content Marketing Awards, presented by the Content Marketing Institute, recognise the best content marketing projects, agencies and marketers across the world in the industry each year – so it’s kind of a big deal. The awards include 76 categories ranging from strategy to distribution, from design to editorial and it’s the leading international awards program for corporate content creation and distribution.
Why are we so excited?
Whilst we also have our London office, we are a King’s Lynn based agency, which for those of you who don’t know is a small town in Norfolk, and given that it’s global, we’re up against the likes of Allianz, Fidelity and SAP. Whilst that’s a little bit terrifying, it’s amazing to see our name alongside such huge international companies.
Our managing director, Nicola Bray said “we were very proud to compete alongside our UK peers in last year’s awards, so to now be recognised by a global audience is extremely satisfying and exciting” and she’s certainly not wrong!
What did we do?
We wanted to create something engaging for our client Adrian Flux, a specialist car insurance company, to offer their customers. In 2008 Influx magazine’s WordPress blog was launched and now, with a lot of hard work from us, it stands as a media-rich giant in the motoring publication industry.
Gerry Bucke, general manager of Adrian Flux said “Influx has gone from strength to strength since it was first launched as a hard copy magazine, and it now plays an important part in providing existing and new customers with added value to their insurance.
“It fits perfectly with our brand aims of doing insurance differently from the mainstream, and I’m delighted To The End’s work has been recognised in this way.”
Good work team. We’ll keep you updated with the results of the awards!